Explore 10 Wix website examples across stores, portfolios, bookings, blogs, and agencies, with practical design lessons and tips for getting started.
Building a website can feel overwhelming, but seeing what is possible makes the process much easier. Whether you are launching an online store, a portfolio, or a business site, looking at real projects is the best place to start. Below are ten Wix website examples drawn from an honest review of the platform, covering everything from artistic e-commerce to professional agency sites.
If you want to explore the platform yourself, you can try Wix for free before committing to a paid plan.
Why Designers and Agencies Choose Wix
One of the strongest signals that a website builder is genuinely capable is seeing professional designers choose it for their own work. In the video review behind this article, illustrators, film and advertising agencies, and even a creative agency that builds Wix sites for clients all use the platform for their own online presence. That is a meaningful endorsement: people who care deeply about design would not use a tool that limited their output.
Wix removes the technical barriers — no code required — while still offering enough design control to produce results that look polished and modern rather than templated and generic. You can keep things minimal or go visually complex depending on your goals.
For a thorough breakdown of costs, features, and limitations, see the Wix Review 2026: Is It Still the Best Website Builder?.
10 Real Wix Website Examples
The following examples cover a wide range of use cases, showing the breadth of what the platform supports.
1. Artistic Hair and Beauty E-commerce Store
A shampoo and hair products store for women built with bright colors, varied fonts, and distinctive shapes. The design reads as modern and targets a younger audience. It demonstrates that Wix can handle visually bold product stores without any custom development.
2. Illustrator Portfolio — Raphael Verona
An illustrator uses Wix to showcase individual projects, each with its own page, description, and embedded video. Social media links and a contact option are included. This is a strong example for any artist, photographer, or musician who wants a portfolio with genuine depth rather than a simple image grid.
3. Musician and Audio Creator Sites
Wix supports embedded audio players directly on the page, so musicians can let visitors listen without leaving the site. The platform also supports video embeds and galleries, making it suitable for music studios that want to show a reel of their work.
4. Supermodel and Personal Brand Site — Kie Cla
A classic, clean design used to update followers on projects and appearances. The site includes social media icons and an email list sign-up. Even public figures with large followings use Wix because it handles personal branding cleanly without over-engineering.
5. Film and Advertising Agency
A creative agency in the film and advertising space built its site on Wix. The design features rounded corners, a subtle drop shadow, and clean typography. The result looks professional and client-ready — not like a DIY website.
6. Clothing Brand with Full E-commerce
A fashion brand selling shirts, hoodies, and shoes uses Wix's built-in e-commerce functionality. Product pages include image galleries, size selectors, descriptions, and a full checkout flow. No third-party e-commerce app is required; it is all handled within Wix.
7. Hair Salon with Online Booking
A local hair salon uses Wix's booking system so clients can select a service, pick a date, and pay for the appointment directly on the site. This same booking functionality works for therapists, personal trainers, or any service-based business that runs on appointments.
8. Healthy Nutrition Blog and Recipes
A personal project focused on healthy eating uses Wix as a fully functional blog. Posts include text, images, and links. The built-in content management system handles publishing without the need for WordPress or any additional platform.
9. Julian Weber's Own Site — julianweber.com
The reviewer behind this article built his own site entirely on Wix. It is in German, reflecting his location, and includes a quiz, tutorial listings from multiple website builders, and a blog. Individual blog posts on the site have reached view counts in the thousands, which directly counters the claim that Wix blogs cannot attract organic traffic.
10. Brown Creative Agency
A creative agency that builds Wix websites for clients uses Wix for its own site. The design showcases their portfolio and includes a contact form. The fact that a professional web design agency chose Wix as their own platform is one of the clearest endorsements in this list.
Tip: How to Identify What Any Website Was Built With
If you see a site you admire and want to know whether it was made with Wix, there is a free tool called WhatCMS (whatcms.org). Paste the URL and it will identify the content management system behind the site. Many sites that look fully custom turn out to be built on Wix.
Standard Editor vs. Wix Studio
Wix offers two distinct building environments. Knowing which one to choose will save you time.
| Feature | Standard Wix Editor | Wix Studio |
|---|---|---|
| Complexity | Beginner-friendly | Advanced / professional |
| Design control | High | Extensive |
| Ideal for | Small businesses, blogs, personal brands | Web designers, agencies |
| Learning curve | Low | Moderate to high |
| Template library | Thousands of templates across all niches | More artistic, design-forward templates |
| Competes with | Squarespace, GoDaddy website builder | Webflow, Figma-based workflows |
The standard editor is what most people will use. Wix Studio is aimed at professional designers who need granular control over responsive layouts and custom animations. If you are unsure which to start with, the standard editor covers the vast majority of real-world needs.
For a detailed side-by-side breakdown, see Wix Editor vs Wix Studio: Which Platform is Right for You?.
How to Get Started with Wix
The sign-up process is straightforward and requires no credit card upfront.
- Go to the sign-up page using the link in this article.
- Enter your email address and set a password, or sign up with Google or Facebook.
- Choose your starting point: let the AI generate a site based on your answers, or browse thousands of templates filtered by niche.
- Select a template that fits your type of business — niches include health and wellness, hair salons, online stores (fashion, jewelry, food, beauty), photography, music, portfolio, and travel blogs, among others.
- Customize in the editor: drag and drop elements, adjust fonts and colors, upload images, and add pages.
- Publish for free to test the result, then upgrade to a paid plan when you are ready to connect a custom domain.
You can build and preview multiple sites on the free plan before deciding whether to upgrade. If you want to understand exactly what the free plan includes and where the paid plans become necessary, the Wix Free vs. Premium guide covers the differences in detail.
What You Can Build Beyond a Basic Website
The examples above illustrate a range of features, but it is worth listing what Wix supports out of the box:
- Online stores with product pages, inventory management, size variants, and checkout
- Booking systems for appointments, with optional payment collection
- Blogs with a built-in CMS that supports formatted posts, embedded media, and SEO metadata
- Landing pages for courses, products, or lead generation
- Online courses and member forums — the reviewer sells and hosts a course entirely within Wix
- Galleries for photographers and artists
- Video-heavy sites for studios and agencies
- Webinars and digital content delivery
Recommendation
The ten examples in this article span artistic e-commerce, professional portfolios, agency sites, local service businesses, and personal blogs. Across all of them, the platform delivers results that look professional without requiring development skills. The free plan lets you test everything before spending anything, which removes most of the risk.
If you are starting a new project — whether a blog, a store, a portfolio, or a service business — Wix is a practical and capable starting point. Try Wix for free and see whether it fits your needs before upgrading.
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